London England disney(London, England | Adventures by Disney)
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| LONDON LONDON, ENGLAND disney |
showcase store in Oxford Street, which will be the biggest in Europe when it opens tomorrow.
The branch is twice as large as the previous Oxford Street store and has taken two years to plan and construct.
The centrepiece is a 28 foot high castle which sits in the middle of the store and is the first thing to be seen when walking in.
A launch party was held there last night, where guests including Claudia Winkleman, Ben Fogle and Tom Hollander sampled the store with their families.
The store uses the latest technology including animated trees, and cartoons on the walls and music which are adjusted by an iPod Touch handheld device controlled by a member of staff.
The store will begin each day with an opening ceremony in which one child will be chosen to use a giant key to open the rope barrier, with Tinker Bell appearing and spreading pixie dust on the showpiece castle.
Jonathan Storey, Disney's marketing and guest experiences director, said: "We really wanted to make this store more than just a place to by merchandise. The castle really does signify what Disney is all about. This really is our showcase centrepiece.
"Being the Walt Disney company, we're primarily an entertainment company. While it's important to have great products we wanted to entertain out guests at the same time. We thought, 'How could we entertain children and families?' The idea was to create the best 30 minutes of a child's day."
Other interactive experiences for children include the Disney Princess Magic Mirror. By waving a wand in front of the mirror, youngsters can watch short stories appear before them from princesses Ariel, Belle, Cinderella, Sleeping Beauty, Snow White and Tiana.
The Disney Store Theatre will host a number of free events throughout the day, including animation classes, quizzes and lessons in how to dance like their favourite characters.
The store at 350 Oxford Street will be the largest out of Europe's 105 branches, covering 8,200 square feet across two floors. It will open to the public on Thursday at 11am.
To mark its opening, A Disney London map has been created to celebrate the company's heritage in London, featuring locations from movies including Mary Poppins, Peter Pan and the upcoming
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| LONDON LONDON, ENGLAND disney |
BREAKFAST AT THE HOTEL
Start your day of enterprise with a magnificent breakfast.
LONDON BUS TOUR
Move on board a cooled engine mentor and see the city on this secretly guided visit.
PRIVATE BEEFEATER MEET and GREET
Get an individual welcome to the Tower of London by one of the renowned Beefeater protects. Likewise alluded to as "Yeomen Warders," the Beefeater monitors were initially framed in 1485 by Henry VII.
PRIVATE VIEWING OF THE ROYAL CROWN JEWELS
Experience this early access, rare, private survey of the Royal Crown Jewels at the Tower of London lead by the Tower of London's Jewel House Warden.
Secretly GUIDED TOUR OF THE TOWER OF LONDON
Investigate this premonition stronghold and learn insights about its checkered past! Over the ages, the Tower of London has been watchman of the Crown Jewels, home to all way of brutes—including lions, bears and different predators—and in addition jail to the celebrated and scandalous.
BUCKINGHAM PALACE – THE CHANGING OF THE GUARD
Walk a mile along St. James Park to observe the awe inspiring convention of the changing of the gatekeepers, whose stoic disposition, fresh red coats and transcending hide caps are a sign of this noteworthy home of England's regal family.
See imperative points of interest
Customary BRITISH LUNCH AT A LOCAL PUB
Appreciate genuine English charge with your kindred Adventurers.
Secretly GUIDED TOUR OF WESTMINSTER ABBEY
Find the wonderful house of God that has been the site of crowning ordinances, regal weddings and endless chronicled occasions, with critique by a blue identification control.
Fast PRIVATE BOAT RIDE ON THE RIVER THAMES
Speed along the River Thames in a private pontoon ride—and see chronicled destinations and famous view on this uncommon voyage through Central London.
Supper AND EVENING ON YOUR OWN
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